Lasting impressions are not cooked easily!
Last year, on the way back from office, I saw something new
near my house. A quaint little place with green cane curtains for walls, simple
wooden stools and a little door with a cute canopy on the top. As is usual
after a tiring day at work, I was feeling a bit drained and looking forward to
my daily cuppah and hot shower. But somehow this place pulled me towards itself
like a magnet and I decided to outsource that days cup of tea to these café people.
One inside, I realized that the place was not what it made
itself to be from outside. They have the best coffee machines, beans and any equipment
that could enhance the customers’ culinary experience. My spirits were already
beginning to lift up. At the counter was a lovely boy who perked up on seeing
me. I realized how much difference it makes for one to be smiled at, how it
makes one feel connected with other people and cared for in such little
instances. He told me the specials with a smile, and after a brief conversation
suggested that I try their caramel coffee, made from special ingredients from
Malaysia. Well, why not?
I took a stool by the window and admired the evening lights
while the place slowly started filling up. Since it was a new place, many
people were walking in tentatively but then cheering up after talking to the
Barista at the counter and his other colleague, equally polite and helpful. The
boy found time to smile at people, make suggestions based on what people seemed
interested in, prepare my coffee, offer my complimentary cookies along with it
and keep the place tidy as a dream, all at the same time.
Soon he was at my table, with my coffee and a warm nod. I nodded
back and took a sip. It was like a little slice of heaven. I guess he gathered it
from my expression and went back with a satisfied smile. As I spent thirty
minutes there soaking in a beautiful experience, two more cups of caramel
coffee, easy bonhomie among the other guests, I couldn’t help feeling totally
de-stressed. By the time I got home hat evening, I was already gearing for what
was ahead in the week.
Soon I was spending at least two or three evenings a week at
the café. I learnt that the boy’s name was Stanzin and he was a chef from
Ladakh. I found it slightly unusual so I showed some curiosity to learn more
about him. Over the next few weeks, I did. Stanzin belonged to a simple farming
family based in a village near the capital, Leh. His parents went to work in
the farm during the day time and so Stanzin and his sister took care of the
house. Slowly, Stanzin started cooking for the family, in order to save trouble
for his mother, as his sister took care of the pets, the cleaning, maintenance
and supplies. Though in a traditional society this may seem like a reversal of
roles, talking to Stanzin I realized that the beautiful people of Ladakh have
no such biases and notions.
So, as years went by, Stanzin was cooking better than
before, and soon it was not only his parents but the extended family and friend
circle that was coming to partake of the feats he prepared occasionally. Word spread
and home-stay requests started coming in. One German tourist who wanted to stay
with a Ladakhi family, instead of a typical touristy hotel enquired with
somebody at a shop if they had recommendations. Stanzin’s cousin Sonam was
there at that time and instantly suggested that the tourist could stay with
Stanzin’s family. The German had such an amazing time that he put up a post on
Facebook and Twitter about it. Soon there were people staying with the family
almost every week.
By this time, Stanzin had discovered his love for cooking
and he wanted to explore his passion more. He said that while he deeply enjoyed
cooking for guests from all over the world, he craved to learn cuisines other
than Ladakhi. From these internal travelers, he heard about kitchens all over
the world, where he could apprentice and grow his skills. He decided to act on
his dreams.
Parents cooperated and Stanzin found himself in Delhi on
balmy April morning. Of course were not as easy as they seemed from outside. After
knocking several doors and encountering biases, rejections and disappointments,
he found work in a café in South Delhi where luckily, the head chef was skilled
in Italian cuisine. Spending three years there, Stanzin learn the fine art of
baking pizzas, making fresh pastas and everything else that makes Italian
cuisine so divine. But now he wanted more.
He has recently met and befriended a Punjabi man who used to
frequent the café and enjoyed Stanzin’s red sauce pasta with mushrooms and
anchovies. This man invited Stanzin to join his newly opened restaurant
specializing in Indian food. Stanzin accepted and began his tryst with Mughlai
and Awadhi food for two years. Another chance meeting with French man at an
outdoor party where they were catering, got Stanzin interested in learning
French cuisine. It was like God was showering beautiful opportunities on him,
and it would be silly to refuse them. With the blessings of his current
employer, and by now a good friend, Stanzin accepted the French gentleman’s
offer of moving to Bangalore where he was just about to open a French café.
And here he was. Stanzin in a French café. Though by now, it
had become a little more eclectic, as I understood from Stanzin and the French
owner, Francois, based on their taste tests and feedbacks from various well-wishers.
Hence, we saw cane curtains and wooden stools, though we also saw French crepes
and croissants, at the same place! But that is another post.
Learning Stanzin’s life story, over a period of almost a
year, I have developed a deep admiration for this young man. All of
twenty-seven, Stanzin betrays his age, with his deep calmness and serenity. Always
focused on one of the many recipes that he keeps developing at all times, I can
safely say that I have never seen him perturbed or disturbed. Persevering and
passionate, food seems to excite him like nothing in the world, and cooking for
people gives him tears of joy at times (I have seen them myself once, when he
made me a classic French toast that left me spellbound for a minute with its
soft perfection).
I often ask Stanzin what inspires and drives him, and after
prolonged moments of reflection he almost always says it is his unwavering
belief that he was meant to have a passionate love affair with food in this
lifetime. This strong self-belief, an unbelievable talent at cooking, his
simplicity and passion add up to a heady mix that can hardly leave you
untouched.
Each time I am going through one of my existential crisis,
questioning whether I really l like my job, if I should be doing something
different with my life, I find myself at the French café. More often than not, I
cajole Stanzin to talk to me, and without doing much, he ends up helping me
look through what a lot of times turns out to be case of misjudged
perspectives. My experiences with Stanzin have helped cut through layers of
confusion I had built in mind unnecessarily. Trying to find answers to
everything, I had loaded myself with questions that did not even need to be
asked. I had confused my past with my present and my future with my thoughts;
resulting in an un-understandable phenomenon that I thought was my life. Well,
Stanzin is no guru, and I am not close to enlightenment, but some precious
moments spent with my wonderful friend have helped me slow down and see through
the clutter in my mind.
His life has been no cakewalk. Leaving his family left him
depressed for month, because of the soft cocooned world that he belonged to. Slowly
coming out of it and performing in the big bad world also was not easy. Each time
he found himself settling down, he invited a change upon himself in his quest
to grow and learn. Changing circumstances, cities, adopting challenges with a
composed mind can hardly be easy for a twenty-two year old.
And then added to all that, the deplorable and disappointing
bias that exists in most of our minds about people with oriental looks. Stanzin
recounts of many instances where he has been called a ‘chinky’ on the road and
how it slowly stopped hurting because he would remind himself that what matters
to him is his kitchen and his family, anything else that happens in his life is
just an episode holding no meaning. In one of the most bizarre experiences of
his life, after he had moved to Bangalore in the year 2012, there were crazy
rumours that started doing the round regarding people from ‘north-east’. There was
a mass exodus from the city amidst fears of violence and attacks. Stanzin says
that those were some of the darkest days of his life where he found it
difficult to stay rooted and hold his faith. Incidents and news from Delhi
about assaults were also worrying him, and what he wanted most was to be around
his family, that continued to support him silently and strongly through thick
and thin. Though Francois, who told me that he was most disappointed with the
way Indians treat other Indians, provided as much moral support as he could,
Stanzin contemplated returning to Ladakh because of how he could.
I am so glad that he did not!
Today Stanzin has found his strength and equilibrium again,
and proudly tells me that some of his French cooking is even better than
Francois’! From what I can see, all regulars love him and his easy charms. He is
a beautiful, genuine and gentle soul, which inspires all of us through this
solid passion, self-belief, pure talent and kindness. I consider myself truly
fortunate of knowing Stanzin, and the many lessons he has taught me about life
even without knowing himself. The deep imprints he has left on my mind will
continue to drive me as I strive to find my own passion and anchor, in my own
life journey. Even if Stanzin manages to realize his dream of learning in one
of the finest Swiss or French cooking schools (which he is working extremely
hard towards by saving money and learning as much as he can), and goes away
from Bangalore not giving me the chance to talk to him whenever I am in doubt
or in need for conversation, his words and deeds so far will continue to stir
and enthuse me. The impact that he has had on my life is so deep and meaningful
that physical distance and time can never take it away…
When I decided to write this post about Stanzin, I went to the café to tell him about it and as expected, he was most shy about it. He told me that I should find somebody else who is working for the well-being of the society and a much more pioneering figure. I laughed and said that none of them have had or will ever have the impact that Stanzin has had on me. I secretly took these pictures of him for this post (he is very photo-shy!). that is why the pictures are slightly shaky. Later I showed them to him saying I will add them to the post whether he likes it or not (of course I would not have if he did not approve of it). Guess what our dear Stanzin said in response: “As long as some pretty lady sees them and asks me out on a date, I am fine!” Well, that’s Stanzin for you, a rare limited edition human being, a true winner! (and isn’t his Mohawk hairstyle cute?) I wish more like him were made!
One person who comes to my mind when I think of these
qualities, trust, passion, reliability, pioneering, simplicity and self-belief,
is the youth icon, Lionel Messi. Barcelona star Lionel Messi, who is the heir
apparent to the throne left vacant by Diego Armando Maradona, has overcome
obstacles like growth hormone deficiency
to become the stalwart that he is today. The only football player in history to
win the FIFA Ballon d'Or four times, all of which he won consecutively, and the
first player to win three European Golden Shoes, Messi has broken world records
and created historical moments for not only sports lovers but for people
throughout the world. Through his passion and talent, he has given us all
things to learn from and qualities to emulate.
Now Lionel Messi has joined hands with
Tata Motors as their global ambassador to add to the latter’s strong consumer
motivation of ‘Seeking Excellence’ and ‘Self Belief’. This partnership, for me,
showcases not only the confluence of two global brands-Tata Motors and Lionel
Messi, but also creating great stories. The campaign builds upon Tata Motors’
DNA of trust, authenticity, reliability, simplicity, as well as its commitment
to innovation. Hats off to both of them, for coming together and creating stuff
that is undoubtedly #madeofgreat!
If you have some thoughts to share about this #madeofgreat association, then please tell me what you think (in the comment section below). If I find your answer inspiring and #madeofgreat, then you will win an Amazon voucher of Rupees 750 :)
Comments
Here is my answer
The association of Tata Motors with Lionel Messi is that of two greats. Lionel Messi has been exceptionally talented who with his hard work, determination and sacrifices has got better and tougher in his chosen sport so is the Image, reputation and quality of TATA Motors that have transformed brilliant ideas into masterpieces of engineering and created a brand and products that we are so proud of as Indians. Lionel Messi has transformed his body and the mind body co-ordination into a masterpiece of precision and excellence it would not be wrong to say that Lionel Messi is the TATA Motors of sports where as TATA Motors is the Lionel Messi of vehicles both giants in their own spheres driven by the drive to excel and lead by example. So Lionel Messi is the best choice for becoming the brand Ambassador for TATA Motors
aaloke19@gmail.com
My answer: Tata is a name which any and every person can rely on for its honesty, commitment and perseverance. Lionel Messi is a legend who has carved his name in history books with total dedication to the game, simple living and improvisation which is seen with each game he plays. The association of Tata Motors and Lionel Messi as their Brand Ambassador will definitely give an edge to the Tata group over its competitors solely because the brand Ambassador also holds the same reputation of not letting his fans down ever, like Tata Motors who have given the best to the world over the decades. Its an exemplary association par excellence.
You can choose my answer as the Voucher winning comment if you feel I described it all well.. :) Please remember to post it on the Indiblogger contest page today as soon as you have 3 comments here..
My answer is:
Authenticity, reliability, simplicity, as well as its commitment to innovation are the pillars of strength on which TATA have built a brand that has put India on the global map. It is a brand that has stood the test of time just like Lionel Messi who tackles opposition on the field with his skill,agility,strategy,brilliance and raw power to reach and score a goal so has been the track record of TATA motors who has become a brand leader and a global giant. These qualities make TATA Motors and Lionel Messi perfect partners who stand for the same set of values thus Lionel Messi is the perfect brand ambassador to represent TATA Motors.
Hope my best to be a winner here; do contact me for the prize at mahima2014j@gmail.com
fingers crossed
My Answer
Tata Motors is a brand that makes durable vehicles, with its MADE IN INDIA mark makes every Indian proud. It is a brand seen globally as Trusted, Reliable, Innovative and at the forefront of technology. In its journey since inception it has overcome all odds, competition, and adversities with grit and determination. These same qualities are associated with Lionel Messi who was very talented and hardworking from a very early age. With each game that he played he kept improving his skills and built a career to become one of the best player of professional football. There qualities make both TATA Motors and Lionel Messi giants who perfectly compliment each other and Lionel Messi the right and perfect Ambassador who stands for the same values that TATA Motors does.
bhuwan198grover@gmail.com
Here is my answer.
Like minds think and act alike looking at the track record of TATA Motors it has stood the test of time and built a business that was built using bricks of hard work on a foundation of trust. Authenticity, reliability, simplicity, as well as its commitment to innovation are the trademarks of brand TATA Motors. These same qualities are present in Lionel Messi who with his immense talent has made a mark for himself on the international football field .Facing all hardships he has worked hard toiling on the fields and in training sessions facing injuries and pressure to come out trumps and be a winner. Thus these two greats Lionel Messi and TATA Motors are made for each other .There association is a bond of two legends
In case you pick me a winner my email id is : princess09hema@gmail.com
Fingers crossed :)
Tata Motors' association with Lionel Messi spells a significantly notable alliance that will steer the company towards favourable benefits. I always acknowledge Tata Motors as a distinctive name in Auto industry, which will not let the success 'larger-than life' elude from its fate now with a timeless guild with iconic figure Messi. I don't see this union of Tata Motors as an aspirational effort for garnering some quick publicity and evoke specific reaction from myriad crowd with Celeb branding, but is rightly an embellished handshake for keeping up the pace to get to the pinnacle of success graph. To sum things up, I am joyous to see the brand and the star uniting for 'One in a Million' #madeofgreat power-packed drive ahead :)
Shilpa Bindlish
shilpa.bindlish@gmail.com
TATA Motors is a brand associated with performance, endurance and excellence. These words are also synonymous with Lionel Messi who plays as a forward and weaves his magic on the football field.Just as Lionel Messi is considered the best footballer in the world ,TATA motors which is Indias premier automotive manufacturer gives wheels to the people of India with its wide range of vehicles. Both believe in excelling in whatever they do and set examples for others to follow. They compliment each other as both are reliable trustworthy and leaders thus Lionel Messi is the natural choice as the brand ambassador of TATA Motors
yagneshbjoshi10099@gmail.com
I hope you like my thoughts too :)
Inspiration,
Dedication,
Discipline,
Commitment,
Trust,
Loyalty,
Excellence,
Legacy,
Immortality.
These are not mere words but a part of our soul. Not just the ones that we carry around in our individual bodies but that supreme soul that binds us all together in this universe. That is why we teach our children values and morals so that these little pockets of our souls do not die away. But when we look around at our modern day lifestyle and society,it leaves a lot to be desired, right? Wrong :) I would say,as long as we have even 1 shred of humanity left,there is a ray of sunshine and that is what we see here.
I am inspired by your story just as I am inspired by the stories of Tata Motors and Lionel Messi. As I said above about humanity and ray of sunshine, it is very few icons left in this world who make me feel that way. Both Tata and Messi definitely make it to this short list.
When we talk about Tata Motors,we talk about the pride that every Indian feels because this is our truly global brand, a brand with a soul, with every product made to help us fly. This is a corporate behemoth that has not amassed its fortunes at the cost of the little man but by being a part of the very grassroots. The legacy of excellence and giving back to the society selflessly is so ingrained in Tata DNA that it has become part of folklore. Even today,in any Indian home, the moment a son/daughter gains employment in a Tata company, nobody talks about salary or CTC, they just thank their lucky stars that they are a part of Tata family. The very soul of India resides in Tata. Tata Motors has taken these very same values global, making Indians proud of what they represent. 'Look,we represent excellence, with a dollop of old world values, with love and respect' !
When we look at Messi, we see a boy with dreams in his eyes and a man who has put everything he had in making them come true, and he did! With singleminded focus,dedication and hardwork, he has managed to outdo every obstacle he faced since his birth personally, healthwise and family financial situation wise. Every obstacle became just another step for him to grow and reach up the sky. And still, every time he walks out on the field, he plays with the same agility, alarcity and a a hunger to prove himself as if it is his first game! He hasn't achieved his demi-God status without superhuman efforts.
When these two demi-Gods of their respective fields come together, there are bound to be fireworks and that is exactly what it is! Purely from a corporate point of view, there are rare instances when we see such a perfect fit form. It can be called a divine sign that a symbol of vibrancy and dynamism like no other has taken shape with the partnership of Tata Motors and Lionel Messi. More than a mere advertising gambit,it is an amalgamation of those perhaps 'lost' values that the world needs more of,now more than ever. Maybe the Gods are finally happy!
Prajakta Sinha
sinpra11@gmail.com
My answer to your question:
Genius is one percent inspiration and ninety-nine percent perspiration.
Thomas A. Edison
When we have two brands based on such genius coming together, we are set to have nothing but perfection and magic. I feel that Tata Motors has chosen very well with their new brand ambassador in Lionel Messi. It is a wonderful association based on shared values and principles. They both have such self belief that they can be nothing but great! Like Judt Garland said: "“Always be a first rate version of yourself and not a second rate version of someone else.” "